Mini Poll Results

Does It All Ad Up?

How much time, if at all, do you personally spend using the Internet?
  • 80%
    More than an hour a day
  • 18%
    Up to one hour a day
  • 3%
    A few times a week
  • 0%
    A few times a month, or less
  • 0%
    Never (please send an explanation of how you think you are reading this poll)
How much time, if at all, do you spend watching television?
  • 57%
    More than an hour a day
  • 21%
    Up to one hour a day
  • 16%
    A few times a week
  • 4%
    A few times a month, or less
  • 3%
    Never
How much time, if at all, do you spend reading a printed newspaper?
  • 15%
    More than an hour a day
  • 28%
    Up to one hour a day
  • 21%
    A few times a week
  • 21%
    A few times a month, or less
  • 15%
    Never
How much time, if at all, do you spend listening to the radio?
  • 42%
    More than an hour a day
  • 31%
    Up to one hour a day
  • 16%
    A few times a week
  • 8%
    A few times a month, or less
  • 3%
    Never
How much attention do you pay to ads you see on Internet websites?
  • 1%
    A great deal
  • 6%
    A fair amount
  • 57%
    Not much
  • 37%
    None at all
Which of the following ads do you tend to ignore or disregard the most often?
  • 16%
    TV ads
  • 11%
    Newspaper ads
  • 3%
    Radio ads:
  • 46%
    Internet banner ads
  • 22%
    Internet search engine ads
  • 2%
    I don't ignore any of them
Have you noticed that some advertisements seem to be directed at you, and that those ads are related to websites you have previously visited?
  • 90%
    Have noticed
  • 10%
    Have not noticed
Some believe such ads are fair because users visit for free. Others believe the methods are wrong because of privacy. Which do you believe?
  • 58%
    The methods are justified
  • 42%
    The methods are not justified
If you had a choice, which of the following conditions would you most prefer?
  • 18%
    Allow all advertising networks to target ads specifically to me
  • 48%
    Allow only those advertising networks I choose, to target ads specifically at me
  • 33%
    Do not allow any advertising networks to target ads specifically to me
Are you currently using an ad blocker?
  • 33%
    Yes
  • 67%
    No
In general, would you rather pay to access ad-free content or have full access to a site that has ads?
  • 18%
    Pay to access
  • 82%
    Endure ads to access
Would you be more inclined to vote for a political candidate whose Internet ads were targeted to the issues you read the most about on the Internet?
  • 17%
    More inclined
  • 13%
    Less inclined (creepy factor)
  • 16%
    Less inclined (hate Internet ads)
  • 55%
    Wouldn't make any difference